Swag by Employment Hero
Employment Hero is an Australian all-in-one HR and payroll software solution.
Swag was the B2C, youthful work app and jobs board targeting employees and jobseekers. The app focused on work admin, financial freedom, and benefits and perks. I led the redefinition of the Swag art direction and rollout across all digital touchpoints.
Swag has since been folded back into the Employment Hero masterbrand.
Scope:
Art direction
Digital
CRM
Paid and organic media
Art direction - photography
Dynamic shots conveying real people from all walks of life. Brand gestures used with restraint to show a sense of motion.
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Paid ads
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Dynamic shots conveying real people from all walks of life. Brand gestures used with restraint to show a sense of motion.
Paid ads
